IMC team develops marketing and communication strategies based on its scientific and industry experience to implement an effective and integrated marketing and communication plans.
We help in achieving the following strategic goals:
To gain knowledge of the market and build the strategy to penetrate it- Competitive positioning
Developing brand strategy for products
Selection of the distribution channels, to connect with your customers
Developing pricing strategy
Drafting messages across touch points for your marketing
All of the planning, preparation, forecasting, and measurement of your investments
Planning and launching marketing campaigns/ new product launch
Business Development - building high-level partnerships that generate revenue
Setting up CRM system to manage customer relationships
Return on Investment - measure ROI on all of your marketing investments
Customer Lifetime Value – Importance and how to calculate CLV
