Fearless Against Rabies
A digital-storytelling campaign that reframed rabies vaccination from a fear-driven afterthought into a brand-led platform for category leadership. Type: Storytelling campaign Goal: Category leadership Live:
A digital-storytelling campaign that reframed rabies vaccination from a fear-driven afterthought into a brand-led platform for category leadership. Type: Storytelling campaign Goal: Category leadership Live:
Twin patient-education portals that guide patients and caregivers from a frightening diagnosis through treatment, biomarker testing, and life after care. Type: Patient navigation portals Focus:
A content, design, and technology ecosystem that turns a supplement brand into a self-care education movement — with an accredited e-learning layer. Client: Mega We
A leading FMCG companies in India operating in beauty and healthcare spaces. Emami was seeking services from a medical communication expert in digital marketing to provide Subject Matter Expertise in Ayurveda medicine, content strategy, content development (text, info-graphic and educational video) and digital marketing. IMC supported Emami with various patient education content based on its areas of business operations for use in its overall digital marketing and branding activities.
Introduction to NutrifyGenie: AI-Powered Nutra Innovation IMC Digital, a strategy-driven healthcare marketing and digital innovation partner, conceptualized and built NutrifyGenie — an AI-powered nutraceutical product
Introduction: Transforming Digital Identity in the Global Pharmaceutical Industry The global pharmaceutical industry has shifted rapidly toward outsourcing, driving demand for specialized Contract Research and
A Public Health Education Initiative by Indian Immunologicals Limited Introduction: Addressing Neglected Parasitic Diseases in India Neglected parasitic diseases continue to burden public health in
A Strategic Health Communication Initiative by Indian Immunologicals Limited Through Digital Education Introduction: Women’s Health Challenges in India Women’s health in India spans a complex
We partnered with Suven Pharma to sharpen its identity and establish it as a forward-looking Contract Development and Manufacturing Organization (CDMO). Our engagement began with extensive stakeholder interactions to map
One Health. One Mission. One Brand. Background Indian Immunologicals Limited (IIL) is one of India’s leading biotechnology companies, committed to safeguarding human and animal health.