Healthcare Branding and Knowledge Solutions
Large-scale, doctor-reviewed health content built to US health-literacy standards — produced fast, without compromising medical accuracy. Client: AnswersMedia (AAFP-supported) Type: Patient-education content portal Case: imcdigital.life/answersmedia
A focused Rx-knowledge and engagement property that keeps a specific clinical topic “in focus” for its target audience. Type: Focused Rx knowledge property Audience: Clinical
A “phygital” World Thrombosis Day experience that merged a digital education hub with live KOL engagement and a public pledge — turning a single awareness
A focused digital education hub that aligns physicians and the distribution channel around an under-recognised disease. Type: Physician + distributor hub Focus: Cysticercosis Live: cysticercosis.in
A CME and medical knowledge-sharing platform that operationalises peer-to-peer clinical learning — at a scale physical events can’t reach. Type: CME knowledge platform Audience: Clinicians
A two-sided genomics-literacy platform that builds the case for genetic testing — for the public and clinicians alike — and routes curiosity into consultation. Client:
A digital-storytelling campaign that reframed rabies vaccination from a fear-driven afterthought into a brand-led platform for category leadership. Type: Storytelling campaign Goal: Category leadership Live:
Twin patient-education portals that guide patients and caregivers from a frightening diagnosis through treatment, biomarker testing, and life after care. Type: Patient navigation portals Focus:
A content, design, and technology ecosystem that turns a supplement brand into a self-care education movement — with an accredited e-learning layer. Client: Mega We
A leading FMCG companies in India operating in beauty and healthcare spaces. Emami was seeking services from a medical communication expert in digital marketing to provide Subject Matter Expertise in Ayurveda medicine, content strategy, content development (text, info-graphic and educational video) and digital marketing. IMC supported Emami with various patient education content based on its areas of business operations for use in its overall digital marketing and branding activities.