Case Studies

Transforming Quantum Ayurveda from a Scientific Framework into a Global Ingredient Brand Overview IMC conceptualised, designed and commercialised the Greenspace Herbs and Quantum Ayurveda brand

Positioning, activating, and scaling a US-based population health analytics platform Overview VitreosHealth (Dallas, Texas) built an advanced population health analytics platform that combines EHR data,

A classic go-to-market plan for entering India’s tele-ICU and tele-radiology market Overview The Ministry of Economy, Trade and Industry (METI-Japan) sought to introduce an AI-powered

Strategy and execution for online branding and positioning of a global CRAMS leader Overview Suven Pharma (SUVEN) is a leading player in New Chemical Entity

Surgical content to attract and educate international medical tourists Overview Apollo Spectra is a leading multi-specialty hospital offering world-class surgeries across India. To grow its

A world-class, patient-centric hospital website, delivered at speed Overview Gleneagles Global Hospitals — a Parkway Pantai enterprise — is a chain of multi-specialty tertiary-care hospitals

A patient-education content engine for international-patient growth Overview Manipal Hospitals is one of India’s foremost multi-specialty healthcare providers — No.1 in Bangalore — with over

Doctor-led patient education that builds brand and trust Overview Yashoda Hospital is a leading chain of multi-specialty hospitals in Hyderabad. To strengthen patient understanding and

Repositioning a dental implant practice into a branded “Smile in 3 Days” destination Overview Dr. Motiwala Dental Clinic & Implant Centre, in Jubilee Hills, Hyderabad

Medical content and experience for a nationwide online pharmacy Overview Medlife was a leading online pharmacy delivering prescription and OTC medicines across 29 states in