Case Studies

Strengthening brand engagement for an online pharmacy Overview NetMeds is an online pharmacy marketplace offering a wide range of prescription medicines and other health products.

Powering the Zandu Ayurveda portal with medically accurate content and demand generation Overview Emami is one of India’s leading FMCG companies in beauty and healthcare,

Acting as the Center of Excellence for go-to-market and scientific enablement imcdigital.life/mylan Overview Mylan is a global pharmaceutical company with products in more than 165

A complete rebrand and “One Health” positioning for India’s biologicals leader imcdigital.life/indian-immunologicals-ltd fearlessagainstrabies.com (campaign) Overview Indian Immunologicals Ltd (IIL) is India’s market leader in veterinary

Repositioning a generic health centre into a premium, clinical-first wellness experience brand relivhealthy.com Overview The preventive-healthcare and wellness market — particularly diabetes reversal and lifestyle

From concept to commercialization of a genomics-driven healthcare ecosystem Overview As genomics reshapes healthcare from reactive treatment to predictive, personalized care, the real challenge is

Building a category-defining, AI-led nutraceutical intelligence ecosystem Overview The nutraceutical industry is expanding rapidly, but it remains structurally challenged: fragmented knowledge, slow product-development cycles, limited