World’s leading Pharma major Merck Group was seeking a medical communication company having in-house capability of building portal with medically accurate patient education information.
Deliverables
Medically accurate informative content
Portal
Blog
Infographics
Video
Social Media outreach
Solution
IMC conceptualized, design and developed- Patient Education Portal on Colorectal Cancer – https://www.coloncancer.co.in/ and Head & Neck Cancer https://www.headandneckcancer.co.in/ . Objective of the patient education portal is to educate patients and their care givers about the cancer, its medication, managing cancer , post-surgery / radiation/ chemotherapy care, thus improving quality of life and outcomes.